New Delhi, July 12th, 2007 — Perot Systems Corporation (NYSE: PER) announced that Anurag Jain will lead the company’s Consulting and Applications Solutions Group. Padma Ravichander, who has led the company’s Consulting and Applications Solutions Group, is leaving the company to pursue other opportunities. “I want to thank Padma for her important contributions to the business, “ said Peter Altabef, president and chief executive officer of Perot Systems. “She has led the company through successful integrations and expanded the company’s client network. We wish her all the best in her future endeavors.” “Anurag has a distinguished track record of developing and growing global technology businesses. He is an excellent fit as we continue to expand our consulting and applications group,” said Altabef. “His leadership strength and unique experience across a variety of industries will help the company to take full advantage of the opportunities in this dynamic market.” Mr. Jain will continue to report directly to Mr. Altabef, both as leader of the Consulting and Applications Solutions Group and in his existing capacity as leader of the Insurance and Business Process Solutions Group. He has more than 15 years of management, operations, consulting and business start-up experience and has been a senior leader of Perot Systems since 2003, when the company acquired his Healthcare-focused India-based technology business. Since joining Perot Systems, he has served as a member of the Healthcare unit’s senior leadership team, where he had direct responsibility for business process outsourcing sales and operations and helped the organization to develop and operate integrated BPO and technology solutions. In 2005, Mr. Jain led Perot Systems’ successful entrance into the Life Insurance industry, where the company today provides a wide range of technology and policy administration solutions. He has led the Insurance and Business Process Solutions Group since 2006.Mr. Jain holds an M.B.A. from the University of Michigan and a B.S. degree in electronics and electrical engineering from the Birla Institute of Technology and Sciences, Pilani, India.
December 31, 2007
Ugam Solutions to launch UK Operations
Plans multi-lingual online and CATI centre in London
Mumbai, July 12, 2007 – Mumbai based Research and Analytics leader, Ugam
Solutions, today announced plans to launch a new international
multi-lingual project management and data collection service from its proposed centre in London. A specialist team, consisting of experts from the UK market research industry, will provide project management and delivery on international CATI, on-line, and mixed-mode studies. The new London based operations centre, scheduled to open in mid August, will focus on conducting the most challenging multi-country B2B and medical research while also serving as a Centre of Excellence for training and managing data collection teams in India and elsewhere.
“We wanted to provide our clients with a full menu of research services, and multi-lingual data collection was a missing element. We see this as an expansion of our existing data collection services which today include cost effective English telephone interviewing as well as online programming and
hosting. Our new multi-lingual offering, including the demonstrated
expertise to manage international projects, not only completes the picture, but dramatically enhances our domain expertise,” said co-founder & CEO, Sunil Mirani.
Ugam will take advantage of its existing survey programming and data delivery capabilities in Mumbai to deliver cost effective and high value services on International research studies. A single point of contact for clients will co-ordinate services within Ugam to deliver on challenging multi lingual projects in the IT, Medical and general B2B sectors contacting traditionally hard to reach respondent types.
“We continue to see strong demand for centralized, multi-lingual data collection services and there is no better place than London to find native speakers from every point on the globe and the experienced marketing research pros to manage them”, said Executive Vice President, Gregg Peterson
Ugam will continue to conduct English language B2B and consumer work from their 150 seat CATI centre in Mumbai. The two CATI centres will run on a single platform with a consistent set of software, training and process standards, ensuring high quality output at the most cost effective rates.
The company has hired two London based data collection experts, Simon Glanville and Rafal Gajdamowicz, to manage its new multi-lingual delivery center in London, UK. Between these two recruits, Ugam has captured over 30 years of international market research experience.
About Ugam Solutions
Ugam Solutions is a leading provider of Research and Analytics services, focused on serving the marketing information needs of global enterprises.
With over 800 employees in Mumbai, London, San Francisco and Chicago, Ugam offers a comprehensive range of Data Collection, Data Management, Analytics and IT services to the Market Research Industry, including Multi-country and Domestic Project Management, Survey Programming, International Online and Telephone data collection, Data Cleaning & Tabulation, Advanced Analytics, Open ended coding, Charting and Report Writing, and Panel Support Services. Ugam Solutions is online at www.ugamsolutions.com
NASSCOM Announces Third Party ITES-BPO Companies Rankings for FY 06-07
Genpact and WNS retain the top two positions Bangalore, July 12, 2007: NASSCOM, the chamber of commerce and “voice” of the IT software and services industry in India, today released the rankings of the top 15 third party ITES-BPO companies. The rankings are based on the revenues for 2006-07 reported as per the annual NASSCOM survey on IT industry performance. As per the survey, Genpact maintained its leading slot followed by WNS and Transworks emerged at the third position, up from fifteen last year. Rankings of third party ITES-BPO companies FY06-07 are:1. Genpact2. WNS Global Services3. Transworks Information Services4. IBM-Daksh5. TCS BPO6. Wipro BPO7. Firstsource Solutions8. HCL BPO9. Infosys BPO10. EXL Service Holdings11. Citigroup Global Services12. Aegis BPO Services13. HTMT Global Solutions14. 24/7 Customer15. Mphasis BPO Footnote: This list does not include some companies whose corporate headquarters are located outside India, but have significant India-based delivery capabilities, and have not shared their India-based revenue figures. Had they been ranked based on their India revenues, companies such as Convergys and Sutherland Global Services would have also appeared in this list. Since several companies are privately held, in order to maintain uniformity, revenue figures for the ranked companies are not being shared.In FY 07, the Indian ITES-BPO segment grew by 33.5% per cent contributing USD 8.4 billion to the total software and services exports of USD 31.4 billion.Speaking on the findings of the survey, Kiran Karnik, President, NASSCOM, said, “The ITeS-BPO segment continued to grow at a scorching pace, to record export revenues of USD 8.4 billion in FY07. We expect segment revenues to grow at around 30% next year, to clock exports of USD $10.5-11bn billion in FY08. The Indian BPO sector has witnessed significant transformation over the past decade. Starting with basic data entry tasks, it now includes increasingly complex processes. The domestic market has also contributed to the growth of the segment as a whole and we expect on-going momentum considering the large addressable market that it offers. Overseas M&A, along with increase in scale and depth of existing service lines, has complemented the growth of this segment.” Steady growth was observed across the following key service categories
- Finance & Accounting (F&A)
- Customer Interaction Services (CIS)
- Human Resource Administration (HRA)
Key highlights of the Indian ITES-BPO sector:
| ITES- BPO | 2004-05 | 2005-06 | 2006-07 |
| Exports (in USD Billion) | 4.6 | 6.3 | 8.4 |
| Employment (no. of people ‘000’s) | 316 | 415 | 553 |
· ITES-BPO employee base has grown to 553,000 in FY 07 from 415,000 in FY 06 · There has been strong growth in FAO demand along with steady expansion in emerging service lines (legal, risk mgmt) and overseas M&A complementing the organic growth of this segment.· The domestic market for ITES-BPO grew to USD 1.2 billion in FY 2006-07 from USD 0.9 billion in FY 2005-06, illustrating a significant increase in demand.In addition to the core categories of CIS, F&A and HR administration, there are several other vertical specific and niche business services being delivered from India. This segment is expected to account for approximately 8-10 percent of the total value of BPO activity undertaken in India. Examples of these services include the various ‘high end’ knowledge based processes such as financial services research support and analysis for equity/debt/derivatives markets; econometrics, data analytics and modeling; business/corporate research/competitive intelligence; legal services, animation and game development services; medical transcription and basic; shared back-office and administrative functions. Methodology for rankingNASSCOM sends out a detailed questionnaire annually to all its member companies, accounting for 95 percent of the Indian IT software and BPO industry revenue. Information collated through the questionnaire includes: aggregate performance; service lines; verticals and geographies. The survey also takes into account the contribution of the 100 percent owned overseas subsidiaries after deducting all the double accounting.About NASSCOMNASSCOM® is the premier trade body of the IT software and services industry in India. Its focus is on ensuring the growth of the IT industry in India, on promoting the use of IT for economic and social benefit, and promoting global trade in IT. NASSCOM has over 1100 members, of which about 250 are global companies from US, UK, EU and APAC countries. These include the biggest Indian and foreign IT companies, as also SMEs and even start-ups. They are in the business of software development, software services, software products, consulting services, R&D services, ITeS-BPO services, e-commerce and web services, engineering services and animation and gaming. NASSCOM’s member companies constitute over 95% of the Indian IT industry’s revenues in India and directly employ over 1.6 million professionals.
December 26, 2007
BUSINESS OBJECTS POSITIONED IN LEADERS QUADRANT
India, Mumbai ? July 11, 2007 ?Business Objects (Nasdaq: BOBJ; Euronext
Paris ISIN code: FR0004026250 - BOB), the world’s leading provider of
business intelligence (BI) solutions, today announced that it is cited in
the Leaders quadrant in the Gartner Data Quality Tools Magic Quadrant June
29, 2007: Magic Quadrant for Data Quality Tools, 2007 by Ted Friedman,
Andreas Bitterer
, published on June 29, 2007.
According to Gartner, ‘leaders’ are vendors in the market who demonstrate
strength across a complete range of data quality functionality, including
profiling, parsing, standardization, matching, validation and enrichment.
They exhibit a clear understanding and vision for where the market is
headed, including recognition of non-customer data quality issues and the
delivery of enterprise-level data quality implementations. Leaders have an
established market presence, significant size and a multinational presence
(directly or as a result of a parent company).
With its acquisition of FirstLogic Inc. and recent product release of
BusinessObjects? Data Quality XI Version 11.6, Business Objects now
provides best-of-breed data quality solutions as part of its long-term
strategy to offer customers a trusted foundation of solutions to enable
enterprise information management (EIM). Business Objects data quality and
data management solutions include a full spectrum of capabilities including
data assessment and measurement, data cleansing, data enrichment, matching
and consolidation, continuous monitoring and new addressing standardization
and parsing options.
“Enterprise information management is a critical success factor for
companies looking to create a single foundation of trusted business
information,” said Pascal Clement, vice president of EIM at Business
Objects. “We are committed to delivering the industry’s best data
integration, data quality, and metadata management solutions as part of our
complete portfolio of business intelligence offerings. We’re pleased about
our Leaders Quadrant position, and look forward to continuing to serve our
customers with excellence.”
For additional information on Business Objects data management solutions,
please visit http://www.businessobjects.com/EIM.
IDEA and IBM Extend Their Relationship With an Agreement on IVRS
10 year contract for Rs.220 crores (USD 53mn) for first of its kind IVR transformation project Bangalore, July 12, 2007: IDEA Cellular Ltd. (IDEA), a leading GSM mobile services provider and an Aditya Birla Group company, and International Business Machines (NYSE:IBM) today announced a ten year contract to deploy, integrate, innovate and transform IDEA’s IVR self service infrastructure and processes. The agreement is designed on an innovative risk – reward model based on a price per minute. The ten year contract, signed in June 2007, is valued at Rs 220 crores (USD 53 Million). This deal is in addition to the ten year IT outsourcing agreement between IDEA and IBM, valued at more than Rs.2500 crores (US$ 600 million to US$ 800 million) signed earlier this year. This is the first of its kind end-to-end IVR Self Service transformation project in the Indian telecom industry. Through integrating IVR self service with IDEA’s business support and IT systems, leveraging a common process and operations, IBM will enable IDEA to deliver an enhanced customer contact experience to its subscribers.The partnership will enable IDEA to:
- enhance Service Delivery Quality for IDEA subscribers via a new channel for customer contact that will provide accurate product and billing information and a strong brand experience
- deploy State of the Art IP based customer contact system for Voice Response across Indian states
- accelerate the launch of new services and plans for end users
- encourage more self serviced calls thereby reducing calls to customer specialists and hence reducing the overall call center costs.
Under the contract, IBM will transform IDEA’s customer contact channels through the addition of an IP based IVR system for end user self service. IBM will provide consultancy for IVR optimisation, operate and manage the systems and provide continuous improvements for IDEA subscribers self service experience. Announcing the agreement, Mr. Sanjeev Aga, Managing Director, IDEA Cellular Ltd said, “IDEA is focused on delighting customers and providing a strong brand experience. Our latest agreement with IBM will set a new standard in Service Delivery Quality and Customer Contact. We will harness IBM’s knowledge and experience in the areas of contact center and voice response, to achieve our objective of having the most advanced infrastructure and processes to support IDEA’s business.”Mr. Vivek Gupta, Director, Communication Sector, IBM India/SA said, “This agreement further strengthens our relationship with IDEA. At IBM we strive to bring to our clients innovative and world class solutions that will set examples for the industry. Interactive Voice Response is a first of its kind project and will make IDEA’s contact centre management resilient, scalable and cost effective. We are delighted to extend our partnership with IDEA and the Aditya Birla Group, in this high focus area of customer contact.”
NASSCOM Announces Third Party ITES-BPO Companies Rankings for FY 06-07
Genpact and WNS retain the top two positions New Delhi, July 12, 2007: NASSCOM, the chamber of commerce and “voice” of the IT software and services industry in India, today released the rankings of the top 15 third party ITES-BPO companies. The rankings are based on the revenues for 2006-07 reported as per the annual NASSCOM survey on IT industry performance. As per the survey, Genpact maintained its leading slot followed by WNS and Transworks emerged at the third position, up from fifteen last year. Rankings of third party ITES-BPO companies FY06-07 are:1. Genpact2. WNS Global Services3. Transworks Information Services4. IBM-Daksh5. TCS BPO6. Wipro BPO7. Firstsource Solutions8. HCL BPO9. Infosys BPO10. EXL Service Holdings11. Citigroup Global Services12. Aegis BPO Services13. HTMT Global Solutions14. 24/7 Customer15. Mphasis BPO Footnote: This list does not include some companies whose corporate headquarters are located outside India, but have significant India-based delivery capabilities, and have not shared their India-based revenue figures. Had they been ranked based on their India revenues, companies such as Convergys and Sutherland Global Services would have also appeared in this list. Since several companies are privately held, in order to maintain uniformity, revenue figures for the ranked companies are not being shared.In FY 07, the Indian ITES-BPO segment grew by 33.5% per cent contributing USD 8.4 billion to the total software and services exports of USD 31.4 billion.Speaking on the findings of the survey, Kiran Karnik, President, NASSCOM, said, “The ITeS-BPO segment continued to grow at a scorching pace, to record export revenues of USD 8.4 billion in FY07. We expect segment revenues to grow at around 30% next year, to clock exports of USD $10.5-11bn billion in FY08. The Indian BPO sector has witnessed significant transformation over the past decade. Starting with basic data entry tasks, it now includes increasingly complex processes. The domestic market has also contributed to the growth of the segment as a whole and we expect on-going momentum considering the large addressable market that it offers. Overseas M&A, along with increase in scale and depth of existing service lines, has complemented the growth of this segment.” Steady growth was observed across the following key service categories
- Finance & Accounting (F&A)
- Customer Interaction Services (CIS)
- Human Resource Administration (HRA)
Key highlights of the Indian ITES-BPO sector:
| ITES- BPO | 2004-05 | 2005-06 | 2006-07 |
| Exports (in USD Billion) | 4.6 | 6.3 | 8.4 |
| Employment (no. of people ‘000’s) | 316 | 415 | 553 |
· ITES-BPO employee base has grown to 553,000 in FY 07 from 415,000 in FY 06 · There has been strong growth in FAO demand along with steady expansion in emerging service lines (legal, risk mgmt) and overseas M&A complementing the organic growth of this segment.· The domestic market for ITES-BPO grew to USD 1.2 billion in FY 2006-07 from USD 0.9 billion in FY 2005-06, illustrating a significant increase in demand.In addition to the core categories of CIS, F&A and HR administration, there are several other vertical specific and niche business services being delivered from India. This segment is expected to account for approximately 8-10 percent of the total value of BPO activity undertaken in India. Examples of these services include the various ‘high end’ knowledge based processes such as financial services research support and analysis for equity/debt/derivatives markets; econometrics, data analytics and modeling; business/corporate research/competitive intelligence; legal services, animation and game development services; medical transcription and basic; shared back-office and administrative functions. Methodology for rankingNASSCOM sends out a detailed questionnaire annually to all its member companies, accounting for 95 percent of the Indian IT software and BPO industry revenue. Information collated through the questionnaire includes: aggregate performance; service lines; verticals and geographies. The survey also takes into account the contribution of the 100 percent owned overseas subsidiaries after deducting all the double accounting.
Nepal Telecom Selects ZTE to Build 3.5m Cellular Lines Network
GSM Network and W-CDMA 3G Network Part of the Project 12 July 2007, Shenzhen, China – ZTE Corporation (“ZTE”), a leading global provider of telecommunications equipment and network solutions, has been awarded by Nepal Telecom (“NT”), Nepal’s largest telecoms operator, a project that will help the telecom company to add 3.5 million lines to reach total GSM mobile capacity of 5 million lines within next three years. The project, which is the biggest ever embarked by NT, includes installation of new networks for GSM mobile phones services as well as 3G cellular networks based on W-CDMA protocol.“We are thrilled to be selected by NT to enhance the mobile network in Nepal,” said Mr. Sabin Shrestha, Chief Representative of ZTE Nepal. “This agreement further validates NT’s trust to ZTE. We have been Nepal’s largest supplier of telecom equipment, including systems for CDMA, GSM and GPRS network services. This deal will further enhance our technology partnership with NT and future cooperation in the years to come.”“We believe that with ZTE’s advanced technology and expertise in both GSM and WCDMA worldwide, we’ll be able to fulfill growing demand from urban as well as rural population and hence allow us to provide the people of Nepal a high quality mobile communication network,” revealed Managing Director of the NT Sugat Ratna Kansakar.The building of these 3.5 million mobile phone lines is expected to start in the next three to four months. One million of these lines will be provided for the Kathmandu Valley while the rest will be for other parts of the country. In 2004, ZTE won the biggest CDMA contract in Nepal’s telecom history, under which, ZTE would supply CDMA2000 1X equipment to build a state-of-the-art network to cover the country’s major populated areas. The year after, ZTE signed another two agreements with NT to bring the first mobile data services to Nepal and to rebuild its GSM value-added services network respectively.ZTE’s GSM equipment has been delivered to over 50 operators in more than 40 countries around the world, with a capacity exceeding 90 million lines. The company’s W-CDMA networks have been installed in more than 20 countries worldwide.
Cisco, EMC, Microsoft Align to Offer Comprehensive Technology Architecture for Helping Protect and Share Sensitive Government Information
SISA Alliance unites industry leaders to produce a breakthrough in sensitive information exchange for government and private sector.
WASHINGTON- Thursday, July 12, 2007
Cisco®, EMC® Corp. and Microsoft Corp. announced the formation of an alliance of technology vendors that will offer one of the most comprehensive, security-enhanced, commercial, multi-vendor, end-to-end information-sharing technology architectures for helping protect and share sensitive government information. The Secure Information Sharing Architecture (SISA) combines industry-leading applications, information infrastructure, and networking technologies to help protect customers’ existing information technology (IT) investments. This architecture offers a consistent approach for breaking down the barriers across traditional organizational and jurisdictional IT infrastructure boundaries, so sensitive human resources, financial and other information that is critical to mission accomplishment can have increased protection and be shared among authorized communities more effectively than if they were not to deploy SISA.
Since Sept. 11, 2001, U.S. governmental agencies have increased their focus on protecting sensitive content from being lost or stolen, while simultaneously working to create a more connected government. Better and more secure connectivity will enable sharing sensitive content across government agencies. Cisco, EMC and Microsoft, with support from other industry leaders, founded the SISA Alliance to develop IT architectures that permit only authorized personnel access to specific information while easing the management of shared, protected information across trusted communities.
“While government is attempting to break down the barriers between organizations to enable information sharing, it is also struggling with numerous high-profile data loss incidents. Breaking down barriers between government and partner organizations will require better confidence in the ability to keep information in the hands of only the appropriate users,” said Steve Cooper, former chief information officer for the U.S. Department of Homeland Security. “I applaud Cisco, EMC and Microsoft for coming together to provide us with a multivendor architecture for sharing information across different agencies so government agencies can collaborate better and respond more effectively where and when they are needed.”
Historically, information protection technologies have been enforced system-by-system, creating islands of protected data. Some government agencies are having trouble providing role-based access to sensitive content within their own organizations, and the problems become much more difficult when sharing sensitive content across different agencies. By utilizing SISA, government agencies can more easily set up security-enhanced, virtual networks for different authorized users and communities to access sensitive files stored in different information protection systems. SISA will enable new scenarios for cross-government information sharing. For example, in the future SISA could be deployed to allow public health officials to monitor confidential data on pandemics found in different government agencies and private sector databases, and coordinate necessary response efforts with both government agencies and critical private sector partners.
Cisco, EMC and Microsoft are providing the core commercial off-the-shelf technology that makes up SISA to ease the sharing of information contained in disparate IT infrastructures. Through its industry-leading networking solutions, Cisco provides network protection, security-enhanced virtualized network links, and data protection features for sharing sensitive information across the network platform. EMC’s networked storage systems, information management and security software provides a flexible information infrastructure for storing, managing and helping protect critical and sensitive data. Microsoft provides identity management, client and network operating systems, and a collaboration framework that helps keep content in the hands of authorized users.
The SISA Alliance also includes technology vendors that bring innovative approaches to fulfill specific requirements. Liquid Machines in Waltham, Mass., provides solutions that enhance the SISA content-protection capabilities by extending the Microsoft® Digital Rights Management technology. Swan Island Networks, Inc. in Portland, Ore., designs and operates sensitive information-sharing systems. Titus Labs in Ottawa, Canada, offers information labeling and classification solutions that determine how content protection should be applied. As customers’ needs evolve, the alliance will incorporate additional technology vendors to bring innovative approaches to fulfill other specific requirements.
Six companies are working together to deliver a technology architecture for helping to protect and share sensitive information for governments. This working relationship highlights the complexity of SISA and showcases the need for a well-defined go-to-market strategy. The companies have agreed to employ a partner-led go-to-market strategy, complete with a three-tier certification program, allowing potential SISA customers to select from a range of delivery partners offering a variety of strategy, technology and business services. SISA delivery partners will receive SISA training as part of the certification program that will validate the capabilities of systems integrators and other professional service firms to provide implementation, administration and analysis support to SISA customers.
The formalized business alliance will be managed by Addx Corp., a principal provider of information and management sciences services. With the goal of providing the full range of technical and program services to all customers, Addx established the SISA Joint Program Office to manage both the solution architecture and the systems integrator certification process. For more information on SISA and the Alliance, go to: http://www.SISAalliance.com.
About Cisco Systems
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
About EMC
EMC Corporation (NYSE: EMC) is the world’s leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC’s products and services can be found at www.EMC.com.
About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
Sony Ericsson continues profitable growth and market share gains
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National Geographic, Experian Expand Relationship
Experian adds custom modeling and list fulfillment to the list of services it provides to the globally recognized scientific organization
New Delhi, July 11, 2007 – Experian Inc., a global information solutions company, today announced that the National Geographic Society, one of the largest nonprofit scientific and education organizations in the world, has expanded its relationship with Experian Marketing Services. The globally recognized organization will begin using Experian’s predictive modeling solution VeriScoreSM to better identify its target audience and increase response rates. Experian’s VeriScore model improves performance of mail campaigns by increasing its pool of profitable mailing prospects. VeriScore utilizes Experian’s extensive data assets to develop models based off of National Geographic’s existing customer database in order to predict the responsiveness of outside lists used in prospecting campaigns. “National Geographic has long relied on Experian’s leading information and experienced service delivery team to ensure the quality of our mailing lists,” said Rich Brown, director of Circulation for the Magazine group of the National Geographic Society. “By incorporating an advanced predictive modeling tool like VeriScore with our current list processing services, we will be able to increase our response rates and reduce undeliverable mail.” National Geographic has utilized Experian’s mailing lists and list processing services for more than 20 years to drive effective direct mail campaigns. This new relationship has also expanded National Geographic’s use of Experian’s list processing services to cover its magazine division, placing Experian as the sole list processing provider to all National Geographic business divisions which also include catalog, book, video and expedition. This includes a host of services such as merge/purge, postal pre-sort, data enhancement in addition to National Geographic’s use of lists pulled directly from Experian’s leading consumer data sources. Additionally, National Geographic will also utilize Experian in processing all of its list rental and list fulfillment services. “We partner with Experian for just that reason – we’re partners, and excellent service account personnel are the key reason,” said Heidi Vincent, vice president of Direct Response Sales & Marketing for National Geographic Books. “There are few vendor/client relationships that have truly found a way to balance the needs of both sides, yet we have found that with Experian. I can honestly say that I have had excellent relationships with service providers over the years, but our relationship with Experian is one of the best.” “Veteran direct marketers like National Geographic understand that data quality, comprehensive list processing and the teams that deliver these services are vital to successful mail campaigns,” said Mark Zablan, group president of Experian Marketing Services. “This expanded relationship shows the value that Experian offers in driving effective mail campaigns for our clients through our information, technology and people.” For more information about Experian Marketing Service’s complete data and service offerings, please visit www.experianmarketingservices.com.
About National Geographic
National Geographic reaches nearly 200 million people globally each month through its four magazines, the National Geographic Channel, books, videos, maps, educational programs and interactive media. It has funded more than 7,000 scientific research projects and supports an education program combating geographic illiteracy. About Experian
Experian® is a global leader in providing analytical and information services to organizations and consumers to help manage the risk and reward of commercial and financial decisions. Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage. For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors. Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs approximately 13,500 people in 36 countries worldwide, supporting clients in more than 60 countries. Annual sales are $3.5 billion.
